YISHION

Founding&Business

YISHION is a brand of Dongguan Dong Yue Garment Co., Ltd. in Guangdong Province, which was established in 1997 to design, produce and sell men’s and women’s casual clothing and children’s clothing.

YISHION is one of the most famous casual clothing brands in China and has been awarded the “China Famous Brand” and “China Well-known Trademark” in China. YISHION has over 3,000 stores in more than 20 provinces and cities in China and its products have penetrated the Hong Kong, Bahrain, Iran, Jordan, Kuwait, Malaysia, Oman, Qatar, Saudi Arabia and Vietnam markets through wholesale, retail and franchise licensing.

Advantages

Quality makes famous brand, management wins benefit

YISHION Group strictly controls quality management internally, never allows unqualified products to enter the market, and strictly controls each process. In August 2003, YISHION Group formally passed the ISO9001-2000 international quality management system certification; and in December 2005, it was awarded “National Exemption of Product Quality” by AQSIQ for 2005-2008.

There are different product lines to cater to the needs of various customers in different market sectors

1.Fashion YISHION series – Its design team comes from the UK, Japan, Hong Kong and other fashionable places, the design style and color elements follow the latest and most IN fashion trends around the world; in order to bring different levels and colorful styling collocation for young urban fashionistas around the world.

2.Youth Y:2 brand – the youngest youth casual brand of YISHION Group, following the advantages and traditions of YISHION’s excellent fashion casual wear design, production, marketing and service integration, providing to the youthful and energetic young students in the campus of daily casual wear.

3.Urban business URBAN series – YISHION Group’s high-end business series, emphasizing fashion simplicity, classic and timeless whether in business banquet occasions or business travel can provide the perfect fashion look for business elites.

4.YISHION children’s clothing series – dedicated to creating China’s trendy children’s fashion, mainly for children aged 5-13 years old to provide them with creative and confident expression of colorful modeling.

5.TEEBOX brand – YISHION TEEBOX is a new young creative street trend brand under YISHION, featuring printed T-shirts, sweatshirts, etc. It specializes in collecting the works of new global designers and painters and transforming them into fashionable trendy items within the reach of young people.

6.YISHION accessories – In addition to fashionable styles, all collections also offer the latest fashionable and trendy accessories, allowing customers to express their personal style and match different outfits according to their true nature.